Shelly December 18, 2020

Trusted Business Insights answers what are the scenarios for growth and recovery and whether there will be any lasting structural impact from the unfolding crisis for the Wrapping Tissue market.

Trusted Business Insights presents an updated and comprehensive analysis of Wrapping Tissue Market. The report contains market predictions related to market size, revenue, production, CAGR, Consumption, gross margin, price, and other substantial factors. While emphasizing the key driving and restraining forces for this market, the report also offers a complete study of the future trends and developments of the market. The report further elaborates on the micro and macroeconomic aspects including the socio-political landscape that is anticipated to shape the demand of the Wrapping Tissue market during the forecast period (2021-2026).Our research analyst have analysed at the short-term stress in the industries subsectors as well as long-term impacts. Analyst have also examined the role of the leading market players involved in the industry including their corporate overview, financial summary, and SWOT analysis.

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Abstract, Snapshot, Market Analysis & Market Definition: Global Wrapping Tissue Market

The global Wrapping Tissue market size is projected to reach US$ 1.66 billion by 2026, from US$ 1.31 billion in 2020, at a CAGR of 4% during 2021-2026. Wrapping tissue is widely used for packaging, origami, making kites and other creative purposes. The high-strength paper is manufactured using machine glaze process with bleached wood pulp. Rise in demand for packed goods, emphasis of manufacturers and resellers on attractive packaging, and increasing number of e-commerce participants are some of the key factors boosting the market growth.

Moreover, increasing consumer interest in arts and crafts is creating growth opportunities for the market. For instance, origami, an ancient art, has caught up the attention of the art lovers. Various similar use of the product can be traced in decoration of gift bags, boxes, and hamper baskets. The U.S. e-commerce market is expected to be valued around USD 600 million by 2019.

This is expected to drive the product packaging industry including the wrapping tissue market. Need for efficient delivery of products ordered through e-commerce platforms makes it mandatory to have good-quality packaging, which drives the demand for such tissues. Another factor contributing immensely to the market growth is the consumer preference for products packed in attractive packaging.

On the other hand, wrapping tissues pose a serious threat to the environment as they are not recyclable and are often dyed or coated, which makes the procedure of decomposition complex. Thus, environmentalist from across the world are promoting eco-friendly version of the product, which may hinder market growth to some level.

Market Segmentation, Outlook & Viewpoint: Global Wrapping Tissue Market

Product Market Segmentation & Outlook (Revenue, USD Million, 2014 – 2025)

  • Virgin Pulp
  • De-inked Pulp
  • Mixed Pulp

Application Market Segmentation & Outlook (Revenue, USD Million, 2014 – 2025)

  • Commercial
  • Residential

Distribution Channel Market Segmentation & Outlook (Revenue, USD Million, 2014 – 2025)

  • Offline
  • Online

Key Players, Recent Developments & Regional Insights: Global Wrapping Tissue Market

Based on product, the market is divided into virgin, de-inked, and mixed pulps. Virgin pulp accounted for the largest market share in 2018. Virgin pulps a mixture of cellulose fibers and water and can be manufactured both chemically, as well as mechanically. It occupies majority of the market because of the ease of working with it along with better end product. The concern with de-inked and mixed pulp is that while removing the printing ink from paper fibers of recycled paper to make deinked pulp, the fiber keeps degrading with each cycle. Post 4 to 6 times of recycling process the fibers become so short and weak that it no more can serve the purpose. Thus, over time virgin pulp has become the first preference of the manufacturers for manufacturing wrapping tissues.

Application Insights

On the basis of application, the global wrapping tissue market has been segmented into commercial applications and residential applications. The commercial application was the dominant segment of the global market in 2018. It is expected to maintain its dominance position throughout the forecast period. The segment accounts for more than half of the overall share of the global market. On the other hand, the residential application segment is projected to witness the fastest growth rate of 4.2% over the forecast period.

Distribution Channel Insights

Based on distribution channel, the market is segment into online and offline channels. The offline segment dominated the global market in 2018 and accounted for over 60.0% of the total consumption. Many small- and medium-scale manufacturers and retailers make a majority of the market. They generally have fixed point of contact and rely more on face to face communication rather than the e-Medium, which contributes to the segment growth.

Moreover, lack of awareness about the ease of placing orders online boosts the segment growth further. However, the online segment is expected to register the highest CAGR over the forecast period. The e-Commerce sector aims to cater to common buyers, as well as retailers. With companies like IndiaMART InterMESH Ltd., NASHVILLE WRAPS and Alibaba.com entering the market with an ideology to target the retailers, a major part of the market is being occupied.

Regional Insights

North America is expected to be the largest regional market. According to some studies, in U.S., around USD 12.7 billion were spent on gift wraps, which include wrapping paper, tissue paper, and gift bags, in 2017. Asia Pacific, on the other hand, is projected to witness the fastest CAGR during the forecast period owing to high product demand on account of rapid growth in the manufacturing sector and increasing population in emerging countries like China and India. In addition, increasing consumer disposable income levels in emerging economies of the region are projected to drive the product demand further.

Wrapping Tissue Market Share Insights

The market for wrapping tissue is fragmented in nature. Some of the key companies are Twin Rivers Paper Company; MPI Papermills, Inc.; Virgin Pulp; And Papers LLP. Low entry barriers, as a result of innovation in the product line are anticipated to assert high competition among manufacturers. Increasing demand for eco-friendly products is also increasing the market competition. With a relatively fragmented competitive landscape, innovation and new product development are vital aspects for the companies to retain the consumer interest.

Key Insights Covered: Global Wrapping Tissue Market

1. North America, Europe, Asia Pacific, Middle East & Africa, Latin America market size (sales, revenue and growth rate) of Wrapping Tissue industry.
2. Global major manufacturers’ operating situation (sales, revenue, growth rate and gross margin) of Wrapping Tissue industry.
3. Global major countries (United States, Canada, Germany, France, UK, Italy, Russia, Spain, China, Japan, Korea, India, Australia, New Zealand, Southeast Asia, Middle East, Africa, Mexico, Brazil, C. America, Chile, Peru, Colombia) market size (sales, revenue and growth rate) of Wrapping Tissue industry.
4. SWOT analysis, New Project Investment Feasibility Analysis, Upstream raw materials and manufacturing equipment & Industry chain analysis of Wrapping Tissue industry.
5. Global market size (sales, revenue) forecast by regions and countries from 2019 to 2024 of Wrapping Tissue industry.

Research Methodology: Global Wrapping Tissue Market

  • Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analyzed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request a Sample Report.
  • Demand Side Primary Contributors: OEMs, Industrial Professionals, Researches, Suppliers and Distributors, Group Purchasing Organizations, Associations, Insurers, Universities, Technological Writers, Scientists, Promoters, Investors among others.
  • Supply Side Primary Contributors: Product Managers, Marketing Managers, C-Level Executives, Distributors, Market Intelligence, Regulatory Affairs Managers among other

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